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Product Manager - Conversion (Gibraltar, Gibraltar, UK, Europe)

bwin.party, Gibraltar, Gibraltar

Following the merger of bwin and PartyGaming that completed in March 2011, bwin.party is listed on the London Stock Exchange under the ticker: BPTY and a member of the FTSE250 Index. A leader in digital entertainment, we are also the world’s largest listed online gaming business with millions of customersworldwide and pro forma net revenue in 2011 of €816.0 million and Clean EBITDA of €199.3 million. Regulated and licensed in multiple territories including Gibraltar, Alderney, France, Denmark and Italy, we have around 3,100 employees in offices worldwide.

Responsibilities:

- Plan, develop and maintain conversion solutions for all product ranges, target groups and regions, working closing with our business units.

- Designing new sign up paths specific to different target audiences.

- Analysis and optimisation of sign up paths.

- Player journey/web tracking.

- Reporting specific KPI’s for conversion.

- Generate new ideas and enhancements in existing conversion features, as well as other features and processes in the gaming environment.

- Adjust usability of all conversion touch points for multiple products and territories.

- Develop and manage the product roadmap for all conversion initiative items.

- Create functional & UI specifications and conduct specification reviews with internal requestor groups, development teams and partners.

- Interface with Project Management, Creative, Business Development, Technology and other functions to drive timely and seamless rollouts/launches.

- Responsible for User Acceptance Testing (UAT) and sign off for deployment.

- Define, track and improve key product metrics and develop tests against those metrics.

- Conduct competitive analysis to identify areas of opportunity and develop and maintain detailed and up-to-date analysis of the competitive landscape.

- Continually review current products for additions or changes that help drive closer to company goals.

Qualifications & Skills:

- Proven online and technical product management experience, including the creation of detailed functional specifications and an understanding of typical production and software development processes.

- Proven online product management experience, with a track record of developing, launching, and marketing online products. Knowledge of project management basics.

- Technical product management and/or account management experience.

- Proven ability to present business and technical issues, ideas, and recommendations clearly in verbal, written and presentation formats to both internal and external partners and audiences.

- Educated to Bachelor’s degree level.

- Positive, pro-active attitude with a will to deliver quickly, adhering to tight deadlines, an ability to work under pressure and in a multi cultural environment.

- Additional Details.

- Software user interface development.

- A technology background.

- Online or offline gaming industry knowledge.

- Educated to MBA level.

 Apply to this job offer 

All job offers at product-manager.me from bwin.party:

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Product Manager Affiliates	IT (internet)	Hyderabad, Andhra Pradesh, India, Asia
Product Manager - Conversion	IT (internet)	Gibraltar, Gibraltar, UK, Europe
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